The biggest reason why someone might delay starting their side hustle is that they don’t feel they have the time to do it. The thought of starting a new side business is overwhelming and the to-do list just way too big. But, there is one thing you can do to get your business started right away. Like, today. You can begin to build your audience right out of the gate. Even if you aren’t set on what your business, product or service is yet, you can decide WHO you want to sell to and create an audience for these potential paying customers.