How to automate your social media easily and strategically

Finding time to market your side-hustle, let along run it is hard! Let’s talk about how to keep your business moving even when you are busy with priority number one. There are so many amazing tools out there that are made to help us automate common business tasks and workflows. As a virtual assistant, my most requested service was social media management. I knew I had to create a system to make it easier for me and my clients so I could take on more work. I start with a simple strategy I can recycle, followed by setting up an online tool for automation, then commit to a plan to batch posts. I am going to share my detailed process for easily creating social media content and automating it.

Saturday is the new Monday - Why do we side hustle?

I’ve done it all. I’ve been a full-time entrepreneur, a mompreneur and now a corporate career girl with a side hustle.

For the past 8 years I have spent as an entrepreneur, I have noticed that there is a very negative dialogue around “corporate” and “9-5”. They are the prison for the entrepreneurial spirit and to be happy you MUST be your own boss. The success of your business is directly related to whether or not your business can support you and the lifestyle you want. That is the message I heard loud and clear from all the big time business coaches and motivators. Put in the 90 hours of work a week to get to the ultimate freedom of being an entrepreneur. That was the only way to do it. The end. I would see people celebrating in Facebook groups as they finally earned enough from their side hustle to replace their full-time income and finally quit their jobs to become their own boss, full-time by working their side hustle on weekends and from 9-midnight every day. Yaaay! That’s great. I could never do that. As a single mom, I need the security and benefits of a full-time job. I agree that life is too short to spend 8 hours a day, 5 days a week in a space that makes you unhappy. But, I disagree that entrepreneurs can’t be great employees and find a happy home in the corporate world while balancing family and a side hustle. Let me explain.

My Pick for The Best Content Planner

I promised to share more productivity tools and this one lights me up! I recently came across the most beautiful and organized social media and blog content planner I have ever seen, The Content Planner!  To my delight, it is a brilliant Canadian woman behind the scenes. Toronto based, Kat Gaskin, has leveraged her social media presence to launch two E-commerce brands, The Salty Pineapple and now The Content Planner

The One Thing You Can Do Today to Kick Start Your Side Hustle

The biggest reason why someone might delay starting their side hustle is that they don’t feel they have the time to do it. The thought of starting a new side business is overwhelming and the to-do list just way too big. But, there is one thing you can do to get your business started right away. Like, today. You can begin to build your audience right out of the gate. Even if you aren’t set on what your business, product or service is yet, you can decide WHO you want to sell to and create an audience for these potential paying customers.